E Grain Market

Grain marketing in our modern society is how farmers sell what they grow, and it allows them to sell on a large scale. Customers may include everyone from ranchers who need feed for their livestock to ethanol factories.

Project Title

E Grain Market

Project Area of Specialization

Augmented and Virtual Reality

Project Summary

Grain marketing in our modern society is how farmers sell what they grow, and it allows them to sell on a large scale. Customers may include everyone from ranchers who need feed for their livestock to ethanol factories.

Project Objectives

an Considerations - A sound marketing plan should include six key elements:
1. Production and Production Risk: Chose crops that have the greatest income potential within the crop rotation
used and understand the risk associated with growing that crop.
2. Market Analysis: Gather all information needed to make an informed and rational decision. Closely monitor the
market and time grain sales for when prices are advantageous.
3. Financial Position: Understand production costs and farm cash flow needs.
4. Marketing Strategies: Reduce risk of falling prices by using grain contracts and by managing storage.
5. Actions and Timelines: Identify target prices, sales tools, decision triggers and establish a timeline and key
responsibilities for implementing the plan.
6. Evaluation: Grain marketing is an ongoing activity; review the marketing strategy at least yearly.

Project Implementation Method

Different softwares

Benefits of the Project

Purchasing futures contracts and options could also be a means of taking advantage of a price increase after the grain has been
delivered.
• A "call option" gives the producer the right, but not the obligation to buy futures.
• A “Put option” gives the producer the right, but not the obligation to sell futures.
A complete marketing plan requires some knowledge of how the futures market operates. Farm Managers should be aware of
the risks involved in futures trading and consider enrolling in a training program or contact a professional prior to engaging in
futures trading. For more information on futures trading or how to enroll in a training program please contact your Regional
Farm Business Management Specialist